Washington Post Cites Microshare as Contact Tracing Leader

WASHINGTON, April 27 — The Washington Post’s influential PowerPost column has cited Microshare’s Universal Contact Tracing solution as an important alternative to the Apple-Google approach that is based on smartphones.

“Microshare,” the Post writes, “is building a Bluetooth-based contact tracing app that would be built into an employee badge or wristband, which they say is easier than relying on smartphones.”

Microshare’s Universal Contact Tracing solution, based on proven Bluetooth beacon technology embedded in multi-year battery life wearables (wristbands, badges) avoids the pitfalls of the smartphone approach, which can be switched off by smartphone owners, is subject to dead phone batteries, and ironically would leave two vulnerable categories of people least likely to own one – the elderly and the poor – unprotected from COVID-19 contagion.

“The wearables approach also includes an implicit consent from a privacy standpoint,” says Microshare CEO Ron Rock. “From the standpoints of cost, reliablity and practicality, we believe this is the way to go in confined spaces like factories, office buildings and other facilities where density is going to be unavoidable.”

Read the full PowerPost column on the Washington Post website.