At Huge Shopping Mall, EverSmart™ Data

Nails Rodents Where They Live
Adam’s Pest Control, Minneapolis, Minn., deployed EverSmart™ Rodent in one of the world’s largest malls. The results transformed the PCO’s understanding of rodent activity in this complex space, helping drive active responses that left rodents nowhere to hide and protected brands and public health.

The shopping mall: From the customer’s view, it’s a modern bazaar, a collection of brands, restaurants and experiences designed to balance convenience with consumer exploration and pleasure. For retailers, the balance is different: It’s highly competitive with surges of traffic, downtimes and the ever present knowledge that sales need to pay rent and salaries – all while boosting customer loyalty.

From a PCO perspective, however, all this is viewed through the lens of risk. PCOs know their customers are just a rodent-sighting away from disaster. And that’s where EverSmart’s powerful remote monitoring system changes the game. The mall is gargantuan: 5.6m square feet, 560 retail outlets, and 23% of them are regulated, rodent-sensitive food and grocery outlets.

For Todd Leyse, Adam’s CEO, putting EverSmart™ sensors in traps and bait boxes was not on the menu. Instead, he deployed in places no bait box or trap could go: Drop ceilings, inside booth seating, beneath food prep areas and in suspected access points that were previously out of reach. “Now we can detect if there’s movement from A to B in between places,” Leyse if mice are really using that hole or that void or that runway or path.” Over six months, the Microshare® software that ingests sensor data and returns AI-parsed results revealed previously unknown harborage and access points.

Dr. Bobby Corrigan, a Microshare advisor who followed the results avidly, saw the deployment as a step toward peak IPM. “Adam’s felt as though they were able to take action based on this data to diagnose where the harborage is, what times these kind of big surges of activity are taking place,” Dr. Corrigan says. “That’s pretty much everything to a pest professional.” Deployment was fast and the price a non-issue given the stakes. “The EverSmart dashboard is very good for illustrating and looking at the data in shapes,” Leyse says. “And as your product and service have evolved, it just continues to get better and better. I love the investment you’re
putting into it.”

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ADAM'S PEST CONTROL , Minnesota, USA

"This system really is the best. Most of that data goes up to the cloud and the server in the backend to help weed out those false positives and false negatives. That's a smart way to go for a platform, keep the device costs lower, do a lot of that processing in the background. …  Your dashboard is very good for illustrating and looking at the data in different ways, slices, form shapes.  And as your product and service have evolved, it just continues to get better and better. I love the investment you're putting into it." 

  • Todd Leyse, CEO, Adam's Pest Control